Don
Pulled Pork In-Store POS
The Taste of Success
With a consumer food fair in WA and product distribution throughout retailers nationally, the point of sale for the new Don Pulled Pork range needed to be as strong much loved small goods marketing campaign’ Is Don. Is Good.’
Drawing on its 60-year historical brand essence and playing on its renowned vintage style graphic treatment, APR created a memorable POS campaign that could only be described as a delicious success, with a cheeky dose of humour when ‘this little piggy’ went to market.
Deliverables
- Campaign Creative
- POS